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Your search for keyword: Marketing Management returned 310 results.
 
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Three Steps To Strategic Planning Excellence In Wholesale Distribution Companies by SAP America, Inc.

January 27, 2012 - (Free Research) This paper outlines a set of core analytics customized for wholesaler-distributors.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Smarter Commerce Manufacturing Interactive Guide by IBM

January 30, 2012 - (Free Research) Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth.
(VIRTUAL SEMINAR) VIEW ABSTRACT | GO TO

CRM Sheds Light on Tommy Bahama Customers by Infor CRM

January 16, 2012 - (Free Research) Read this brief article to discover how this growing retail chain of "island fashion" utilizes their loyal customers and their information to keep their business going through the recession and beyond.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Oracle Business Intelligence Applications Overview by Oracle Corporation

January 22, 2011 - (Free Research) This paper explains how Oracle Business Intelligence (BI) Applications are complete, prebuilt BI solutions that deliver intuitive, role-based intelligence for everyone in an organization - from front line employees to senior management - that enable better decisions, actions, and business processes.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Improving Service in Volatile Markets by Microsoft

September 2008 - (Free Research) To get leaner and more cost-efficient, many automotive and industrial manufacturers are working to improve their systems and processes.
(WHITE PAPER) GO TO WHITE PAPER

Sell. Smarter. Thriving in the age of the empowered customer by IBM

January 2012 - (Free Research) Read this brief white paper and learn about some smarter commerce technologies available from IBM, including cross-channel selling, distributed order management, customer integration and collaboration and much more! You also will gain insight into different supply chain management platforms that IBM has to offer.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Social Sales Revolution by Salesforce.com

February 2012 - (Free Research) This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
(EBOOK) VIEW ABSTRACT | GO TO

Smarter Commerce for Consumer Electronics White Paper by IBM

January 2012 - (Free Research) When we talk about the world becoming increasingly interconnected, instrumented and intelligent, the most ubiquitous example is the smartphone. It collects and disseminates data while its users are at home and on the go, serving up just as much socially driven info as static, always-there web content. This white paper outlines smarter commerce.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM without Compromise: A Strategy for Profitable Growth by SAP America, Inc.

April 2007 - (Free Research) Consider how SAP can help you improve customer relationship management. Build a synergistic ecosystem with employees, customers, and partners to deliver customer value – where customer demand drives the supply chain and customer insight inspires innovation. Quickly respond to sustain competitive advantage and profitability.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CW+ Exclusive EquaTerra research: Taking the pulse of the European outsourcing market by ComputerWeekly.com

July 2010 - (Free Research) EquaTerra is pleased to offer to Computer Weekly readers a custom, European focused edition of the results from its 2Q10 EquaTerra global business and information technology (IT) services Pulse survey.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Mobile Web 2.0 - opportunities in advertising and presence-based services by ComputerWeekly.com

December 2010 - (Free Research) The mobilisation of Web 2.0 is fostering new partnerships and rivalries throughout the value chain.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Next-Generation Analytics: Simpler, Faster, Smarter featuring Forrester Research by Sybase, Inc.

December 2011 - (Free Research) Watch this webcast and join James Kobielus of Forrester Research, Sybase and Fuzzy Logix to learn how to put the power of complex, advanced analytics into the hands of non-technical knowledge workers and clients. You will learn why companies are turning to in-database analytics to gain faster insight into data.
(WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

From Idea to Delivery: Take a Holistic, End-to-End Approach to Bringing Products to Market by SAP America, Inc.

September 2011 - (Free Research) Many organizations still struggle with siloed operations for lack of a clear path to collaboration. But with the right IT strategy and organizational change, a company can enable collaboration beyond its four walls and extend out to suppliers, customers, and partners, integrating all processes from idea to delivery. Read this paper to learn more.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Turbocharge Analytics with Big Data and Data Virtualization by Composite Software

June 2011 - (Free Research) As the fastest growing segment in the business intelligence software industry, analytics are red hot. This white paper introduces the big data analytics opportunity, big data integration challenges, and the data virtualization solutions that can address these challenges.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Traditional vs. Agile BI by LogiXML

January 2012 - (Free Research) This white paper explains the fundamentals of traditional business intelligence (BI) platforms and why traditional BI no longer works with today's market. It then details how BI platforms have changed to become more agile and lightweight. Read on to further your understanding of BI and what the main debate is with traditional versus agile BI.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

BI for the CPG Industry - Supply Chain Visibility Drives Performance by SAP America, Inc.

January 2011 - (Free Research) CPG companies are discovering that high product volume sales come at the expense of extreme data complexity. Companies struggle to maintain open lines of communication with retail customers and distributors trying to manage the flow of product. Learn how CPG companies deliver BI to business managers to better manage fluctuating product demand.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Executive Brief Smarter Commerce is redefining value chain visibility by IBM

November 2011 - (Free Research) Putting the customer at the center of your operations is not a new idea, but truly operationalizing this strategy can be challenging. Read this paper to find out how to improve collaboration and visibility for your customers and partners and deliver consistent and predictable outcomes by synchronizing your entire value chain.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative by IBM

March 2011 - (Free Research) In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C).
(ANALYST BRIEF) VIEW ABSTRACT | GO TO

IT matters again by ComputerWeekly.com

December 2011 - (Free Research) This report from Deloitte argues businesses are again investing in IT to provide the differentiation and innovation critical from their competitors despite the downturn.
(IT BRIEFING) VIEW ABSTRACT | GO TO

Computer Weekly – 20 December 2011: Read this week’s issue, featuring: retail IT issues for Christmas; the cost of software failure; the founder of agile development by ComputerWeekly.com

December 2011 - (Free Research) In this week's issue of Computer Weekly, we look at the key technologies that retailers are turning to for IT-enabling customers' Christmas shopping. We examine research revealing the huge cost of application software that fails to meet requirements; and we talk to one of the pioneers of agile software development. Download the new issue now.
(EZINE) VIEW ABSTRACT | GO TO

The Responsive Supply Chain: Managing Market Events in the Consumer Goods Industry by SAP America, Inc.

September 2008 - (Free Research) This report focuses on the market events that impact demand. It explains the six market event categories that cannot be controlled but can be effectively managed if the right processes and technologies are in place.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SAP Supports Applications on VMware Platform: An Industry Milestone by VMware, Inc.

October 2008 - (Free Research) The partnership with SAP gives VMware the opportunity to address an additional large segment of the enterprise market, and enables SAP to sell its products on the industry-leading virtualization platform.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Selecting VoIP for Your Enterprise by Global Knowledge Network, Inc.

December 2004 - (Free Research) Voice over Internet Protocol is the future of enterprise telecommunications. Find out if VoIP is the right choice for your company right now. Discover the benefits VoIP has to offer and how to overcome potential pitfalls during deployment.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Responding Quickly to Changing Markets: Anticipate, Adapt, Excel by SAP America, Inc.

January 2009 - (Free Research) This paper examines how to tap into the potential of your nimbler organization by instituting efficient operations. Learn how to predict and respond quickly to changing market trends and customer demands.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Become a More Demand-Driven Organization by SAP America, Inc.

September 2011 - (Free Research) Today’s global supply chains are marked by lack of visibility and long decision-making times that make it difficult to plan and execute with the speed and precision required by today's volatile markets. This paper explains how to establish a highly collaborative, demand-driven planning process that will help you overcome these modern challenges.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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